Bleeping bikini busts beach burn-up

News - Fashion Guide

A new bikini that bleeps every 15 minutes to prevent holidaymakers from sleeping in the sun is set for launch in Britain.

New Look, Britain's third-biggest women's clothes retailer, was to launch the "Tan-Timer Bikini" on Brighton beach on the south coast.

Some 59 per cent of Britons admit to nodding off in the sun, so the electronic device, which attaches to the swimsuit, bleeps every quarter of an hour to remind dozy Brits to wake up and seek shade or roll over to toast the other side.

The bikini is to hit stores across the kingdom next week.

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