Friday, April 29, 2005

M&S set to extend Per Una into lingerie

Marks and Spencers is extending the Per Una brand into lingerie. Per Una has already extended into nightware, clothes,cosmetics and shoes. The new lingerie range is due to launch in autumn.

Wednesday, April 27, 2005

More Curves On UK Roads

News - Transport News Network - UK

Triumph has launched the latest boost for its lingerie range through a national campaign on trucks from Road Ads, the leading truck advertising contractor.

Click here to read the article.

Sara Lee Corporation UK: 3rd Quarter Results

News - US

Sara Lee Increases Sales in Third Quarter Fiscal 2005; Diluted
Earnings Per Share for the Third Quarter Were $.24, Down on Timing of Tobacco
Proceeds, Repatriation Tax Charge and Higher Commodity Costs
Click here to read the article.

Elle-bent on boobs and branding

News - Stuff, NZ

Underwear company Bendon 'really gets design', and wants to become the ultimate business, its chief executive tells Sue Allen.

Click here to read the article.

Tuesday, April 26, 2005

Sunday paper knickers




The underwear drawer - personal stories and art

Last day of the week, I love a relaxing with the papers on Sundays.

Paper knickers



The Underwear Drawer - Personal stories and art

As I went to the hospital for tests it didn’t occur to me that they would ask me to wear paper knickers. These I actually believed were more of a myth than reality but there I was in my paper knickers and it got me thinking about the paper men created at schools and nurseries. The kind when pulled out that holds hands by the folds within the paper, made by cutting round the outline of a man or object.

This is not Blue Peter but on my return home after the hospital I couldn’t resist making a family of paper knickers or perhaps seven days of the week in knickers.

Monday, April 25, 2005

Get the right support!

News - ic Newcastle, UK

There are around 80,000 women in the North-East alone who are a D-cup or over but many of them remain convinced that they are a C, B or even an A-cup.

Click here to read the article.

Sunday, April 24, 2005

Mariah is lingerie queen

News - The Sun, UK

Lady after my own heart, Mariah has a separate wardrobe for lingerie where the underwear is arranged depending on colour. Good choice Mariah!

Click here to read the article.

House bill would protect trademarks from imitators that tarnish image

News - North County Times, USA

WASHINGTON -- The House moved Tuesday to protect trademarks from being sullied by imitators in legislation that grew out of a court battle between Victoria's Secret and an adult novelty store.

Click here to read the article

Monday, April 18, 2005

Ashley Kerr shortlisted for Victoria's Secrets

News – Sunday Life, UK

ULSTER beauty Ashley Kerr has been shortlisted to model for one of the world's hottest underwear brands.
For the gorgeous 19-year-old, from Bangor, could soon be dressing down for Victoria's Secrets.
Gisele, Naomi Campbell and Tyra Banks are just some of the top names who regularly get their kit OFF and the sexy underwear ON for the US label.

Click here to read the article.

Cosmetic alternatives

News – sea coastonline, USA

It is great to hear about shops doing the right thing and offering mastemotomey bras and prosthetics.

Click here to read the article.

Poll: Beijing women most content

News - The Star online, Asia

What are the characteristics of the female figure in Beijing, Shanghai, Guangzhou and Taipei?
Are women in these cities satisfied with their bodies? An underwear company conducted a survey to find out.

Click here to read the article

'40s and '50s faux vintage lingerie and hosiery

News - Scotsman – UK

If you haven’t already visited the site What Katie Did Next then simply click the link below to see their faux vintage lingerie and hosiery inspired by silver screen sirens of the '40s and '50s including genuine fully fashioned stockings to powermesh girdles and satin bullet bras.

Good fun and useful should you require the garments above.

Whatkatiedid

Sunday, April 17, 2005

Vic Reeves' wife has launched her own line of underwear.

News – BBC, radio1

It is true every celebrity is launching their own underwear range..

Nancy's Naughty Knickers have been inspired by Nancy Sorrell's time in the 'I'm A Celebrity...' jungle and she's even modelled them.

Click here to read the article

Saturday, April 16, 2005

Water fountain bra

News – Billings Gazette, USA

These are no ordinary undergarments. These are Bras for a Cause. Cody's artisans of underwear - local businesses and artists - decorated more than 60 brassieres, bustiers and corsets to raise breast cancer awareness through the Cody Soroptimist Club.

Click here to read the article.

Friday, April 15, 2005

Comment of today

Underwear Drawer - Personal stories

Comment of the day from a male friend "corset's are not pretty.. they are sexy"

Glad we got the male perspective sorted out.

Anyone fancy wearing pure gold underwear?

News - Yahoo

SYDNEY (Reuters) - Adorned in pure gold underwear, breast plates and head wear, the women appeared surprisingly comfortable as they stood before the gathering of miners and bankers.

Click here to read the article.

Footballers Wives featuring Janet Reger lingerie

If like many others you will be watching the hot TV series Footballers Wives this evening keep an eye out for the Janet Reger lingerie revealed in this evening programe and forthcoming episodes. Janet Reger are offering 5% discount when you buy the items online.

Encase you miss any episodes here are the collections featured;

Katrina

Madeline

Lana

Thursday, April 07, 2005

Jack Vettriano painting underwear


Jack Vettriano paints beautiful sexy images of women in underwear.

Thief had underwear hoard

News - Telegraph

A man told a court yesterday how he found 160 pairs of women's knickers hidden in the house he shared with his girlfriend.

James Vickers-Fletcher told Truro Crown Court that for seven months he kept discovering pairs of women's underwear beneath the floorboards and in the garden of their home on the island of St Mary's in the Isles of Scilly.

Click here to read the article

Underneath.com returns after a three-year absence

News - Internet Retailer

Underneath LLC, once a leading retailer in brand name men’s and women’s underwear, today relaunched its Underneath.com web site after nearly a three-year absence. The site is backed by Stone Apparel, which owns the majority of the stock, says Jeff Johnson, marketing director of Underneath.com. Stone Apparel is one of the largest boxer short makers in the world.

Wednesday, April 06, 2005

Singapore Fashion Festival ends with lingerie show

News - channel News Asia

SINGAPORE : The two week long Singapore Fashion Festival has ended on a high note, closing with the sensational Triumph Lingerie show.

Click here to read the article

Men’s underwear styles show new cuts, fabrics

News - Nashua Telegraph

Traditional boxers and briefs have been joined by a myriad of unmentionable styles that have become topics of discussion in the fashion world and beyond.

Click here to read the article

U.S. May Curb China Clothing Imports

News - Yahoo News

WASHINGTON (Reuters) - The Bush administration took the first step on Monday toward restricting imports of low-priced pants, shirts and underwear from China in response to pressure from the U.S. textile industry

Click here to read the article.

Monday, April 04, 2005

Underwear war

News - Observer

A friend of mine has just experienced the defining moment of any new live-in relationship - the one where your man asks where his pants are?

Click here to read the article

Ann Summers chain eyes up Waterford for new store

News - Waterford News

Waterford is one of five locations in Ireland the Ann Summers group is planning to open new outlets in over the next two years. Jacqueline Gold, founder of the controversial retail empire, said they have instructed agents to find a suitable premise in Waterford for their new store.

Click here to read the article.

50 CENT TO SELL WOMEN'S UNDERWEAR

News - Contact Music

Yet another star is set to start a lingerie label. This time it is Hip-hop star 50 CENT.
Click here to read the article.

Friday, April 01, 2005

UnderGoos

News - Search Engine Journal

UnderGoos - Google Underwear Parody Someone over at Search Guild has a lot of spare time on their hands and a questionable sense of humor. Enough to build a site called UnderGoos.
Click here to see the site.

Delta wears 'em, but won't model 'em

News: herald sun, Australia
Delta Goodrem wears bras and undies from her own lingerie range every day but you are not going to see her parading them on a billboard

Goodrem, who will release the Delta by anabella lingerie range in Britain in October, has kept her clothes on, choosing not to slip into her underwear to boost sales as many of her celebrity underwear competitors have done.

Click here to read the article.

Are bra's good for us?

News: Femail, Australia

Bras: getting abreast with cancer. Remember when you were told tobacco was safe? Remember when you were told fast foods were healthy? Have you been told bras are good for you? Well, it seems the truth is out there, and it's something you might not want to hear.

Click here to read the article.

Exhibit raising funds for women's health

News: great Falls Tribune, USA

Both women are celebrated in "Bras for the Cause," a new exhibit at the Lewistown Art Center USA.
Sixty-two female artists and crafters have entered souped-up brassieres in the exhibit to raise awareness and money for the Montana Breast and Cervical Health Program. Each represents a great woman in history, ranging from Betty Boop and Betty Crocker to Maya Angelou and Mother Teresa.

Click here to read the article.

Magnetic corsets


Magnetic corsets c. 1893 Advertisement as a handbill, John Johnson Collection. Unfortunately this is a reprint I found at a car boot sale but I had to buy. This reproduction was by Camden Graphics Ltd 1976.