Friday, October 21, 2005

Underwear ads fail to triumph over ‘strict’ council rule

The Herald - Glasgow,Scotland,UK

IT is a storm in a D-cup – over an advertising campaign deemed too provocative for the streets of Scotland's largest city.
An attempt to promote products by a lingerie company on the side of black cabs has fallen foul of Glasgow City Council's licensing authority.
The campaign, by Triumph International, was to have featured models posing in underwear along the sides of taxis. However, it has been turned down by the local authority on the grounds it contains "nude or semi-nude figures".

The decision has attracted widespread criticism from taxi advertising companies, who say Glasgow's policy on the matter is "overly strict".
The Triumph campaign already adorns cabs in London, Liverpool and Bristol, but Glasgow is the first to reject it.
The campaign features three images, each of which shows the models and the phrase, Get Amazing Curves. The request to use them on black cabs came before the council's licensing convener's sub-committee yesterday by Patons Taxis, acting agents for Triumph.

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