I got asked the question last week why underwear, with an option to collect anything why lingerie?
Something believe it or not that I haven’t asked myself before but it struck me as interesting question. I started to investigate and after some soul searching and conversations the answer became clear, escapism.
On the outside of a nine till five job dressed in suits or even smart work clothes. This secret pastime can be used as escapism, when you check into the corporate office or even to the office which tries to be cool and encourages personalities although not to much as you still need to blend. Then underwear can be the perfect vehicle to become the free person you want to be... Through the garment closest to our skin I believe we can be anything we want to be and no one else need know unless we choose to invite them into the inner circle.
Tuesday, October 17, 2006
Friday, August 25, 2006
Lifttits
News - Daily Candy, UK
Yes you read it right no bra review today simply advice on tit tape with a difference. A far cry from the awful wig tape, parcel tape and alarming surgical-looking Braza strips you’ve previously experimented with, Liftits go on top of the breast, not underneath.
They’re such miracle workers, in fact, they can make a hefty D-cup perkier than a toddler on Lucozade. When you’re done with them (or when you’re in a passionate embrace with someone attempting to fondle your boobs), simply rip them off (not as painful as it sounds) and chuck them.
If you’re still confused as to how Liftits work, the product’s three-second online video should help.
Still flummoxed?
Do keep up.
Buy Online ASOS
Yes you read it right no bra review today simply advice on tit tape with a difference. A far cry from the awful wig tape, parcel tape and alarming surgical-looking Braza strips you’ve previously experimented with, Liftits go on top of the breast, not underneath.
They’re such miracle workers, in fact, they can make a hefty D-cup perkier than a toddler on Lucozade. When you’re done with them (or when you’re in a passionate embrace with someone attempting to fondle your boobs), simply rip them off (not as painful as it sounds) and chuck them.
If you’re still confused as to how Liftits work, the product’s three-second online video should help.
Still flummoxed?
Do keep up.
Buy Online ASOS
Wednesday, August 23, 2006
Wonderbra is overhauling its website
News - Digital Bulletin, UK
LONDON - Wonderbra is overhauling its website as it seeks to shake off its 90s 'Hello boys' image and reposition itself as a lifestyle brand.
The site, created by Iris, will go live in October. It is part of a strategy to link the brand to fashion by showing women how different looks can be achieved by wearing its bras.
Visitors will be directed to the 'uplift', 'rounded', 'cleavage' or 'plunging' zone, each of which will feature the range of bras in that category. There are also plans to offer online sales.
Iris has previously handled experiential events for Wonderbra, including a series of fashion events called 4 Effect.
LONDON - Wonderbra is overhauling its website as it seeks to shake off its 90s 'Hello boys' image and reposition itself as a lifestyle brand.
The site, created by Iris, will go live in October. It is part of a strategy to link the brand to fashion by showing women how different looks can be achieved by wearing its bras.
Visitors will be directed to the 'uplift', 'rounded', 'cleavage' or 'plunging' zone, each of which will feature the range of bras in that category. There are also plans to offer online sales.
Iris has previously handled experiential events for Wonderbra, including a series of fashion events called 4 Effect.
Thursday, August 17, 2006
Peaches charity underwear auction in eBay controversy
News: NME, UK
Peaches' underpants have being removed from eBay after the online auction site deemed the lot "unsuitable" for sale.
The singer is among a string of artists who have donated personal items and time to raise money for Three Gut Records founder and visual artist Tyler Clark Burke.
The auction is aiming to raise money to buy Burke, who is experiencing family health problems, a home. Twenty per cent of the proceeds will also go to charity Habitat For Humanity.
However the site's administrators deemed the used thong donated by Peaches as unsuitable for sale via eBay.
"The Peaches auction was yanked because it was apparently against the eBay adult content mandate - no used underwear, no matter what," Burke told NME.COM, before adding that fans still have a chance of buying the old pair of pants.
"What I'm going to do is actually auction off a ball of peach yarn so eBay won't pull it again," said Burke. "The winner of this yarn will also get a free pair of used Peaches' thong undies, which I'll explain on my site, not on eBay. She's donated a nice pink mesh thong."
Along with the underwear, other lots in the auction include the chance to have Broken Social Scene write a song about you and the opportunity to pen a track with Feist.
For the full list of auctions go to Santacruzforever.com.
Peaches' underpants have being removed from eBay after the online auction site deemed the lot "unsuitable" for sale.
The singer is among a string of artists who have donated personal items and time to raise money for Three Gut Records founder and visual artist Tyler Clark Burke.
The auction is aiming to raise money to buy Burke, who is experiencing family health problems, a home. Twenty per cent of the proceeds will also go to charity Habitat For Humanity.
However the site's administrators deemed the used thong donated by Peaches as unsuitable for sale via eBay.
"The Peaches auction was yanked because it was apparently against the eBay adult content mandate - no used underwear, no matter what," Burke told NME.COM, before adding that fans still have a chance of buying the old pair of pants.
"What I'm going to do is actually auction off a ball of peach yarn so eBay won't pull it again," said Burke. "The winner of this yarn will also get a free pair of used Peaches' thong undies, which I'll explain on my site, not on eBay. She's donated a nice pink mesh thong."
Along with the underwear, other lots in the auction include the chance to have Broken Social Scene write a song about you and the opportunity to pen a track with Feist.
For the full list of auctions go to Santacruzforever.com.
Monday, August 07, 2006
National Underwear Day - Aug 9th New York
News - Fresh Pair Newsletter, USA
If you haven't heard, Freshpair is sponsoring the 4th annual National
Underwear Day, which will take place on August 9th in New York City.
On National Underwear Day, Freshpair sends dozens of models out onto the
streets of New York clad in nothing more than the hottest new styles of
men's and women's underwear from top brands. This year's official sponsors
include Puma, Wacoal, Hugo boss, 2(x)ist, Papi, Ginch Gonch, Play,
Chantelle, Le Mystere, Goddess, Freya, Fantasie, Diesel, RIPS, MagicSilk,
Men's Health magazine, Cotton Incorporated, The National Prostate Cancer
Coalition, and The Breast Cancer Research Foundation. Our underwear
ambassadors make appearance in highly visible locales, such as Times Square,
polling passersby on their choices of underwear and handing out 4,000
"freshpairs".
Over the past three years, this event has received coverage on network TV
(daytime and primetime news and entertainment shows) and is geared toward
family and tourist audiences.
Join us in Times Square from 11 to 1pm on Wednesday to get your "freshpair".
If you haven't heard, Freshpair is sponsoring the 4th annual National
Underwear Day, which will take place on August 9th in New York City.
On National Underwear Day, Freshpair sends dozens of models out onto the
streets of New York clad in nothing more than the hottest new styles of
men's and women's underwear from top brands. This year's official sponsors
include Puma, Wacoal, Hugo boss, 2(x)ist, Papi, Ginch Gonch, Play,
Chantelle, Le Mystere, Goddess, Freya, Fantasie, Diesel, RIPS, MagicSilk,
Men's Health magazine, Cotton Incorporated, The National Prostate Cancer
Coalition, and The Breast Cancer Research Foundation. Our underwear
ambassadors make appearance in highly visible locales, such as Times Square,
polling passersby on their choices of underwear and handing out 4,000
"freshpairs".
Over the past three years, this event has received coverage on network TV
(daytime and primetime news and entertainment shows) and is geared toward
family and tourist audiences.
Join us in Times Square from 11 to 1pm on Wednesday to get your "freshpair".
Thursday, July 20, 2006
Coco Ribbon launch new lingerie collection
News: Coco Ribbon Newsletter, UK
The trendy boutique company Coco Ribbon have launched their own lingerie label, cute feminine and defiantly worth a look. Pants HQ choice for the wedding season is the Just Married Swarovski Crystal Knickers, available with pink and blue crystals with 'Just Married' spelt cheekily across the bum… ;o)
The trendy boutique company Coco Ribbon have launched their own lingerie label, cute feminine and defiantly worth a look. Pants HQ choice for the wedding season is the Just Married Swarovski Crystal Knickers, available with pink and blue crystals with 'Just Married' spelt cheekily across the bum… ;o)
Coco Ribbon launch new lingerie collection
News: Coco Ribbon Newsletter, UK
The trendy boutique company Coco Ribbon have launched their own lingerie label, cute feminine and defiantly worth a look. Pants HQ choice for the wedding season is the Just Married Swarovski Crystal Knickers, available with pink and blue crystals with 'Just Married' spelt cheekily across the bum… ;o)
The trendy boutique company Coco Ribbon have launched their own lingerie label, cute feminine and defiantly worth a look. Pants HQ choice for the wedding season is the Just Married Swarovski Crystal Knickers, available with pink and blue crystals with 'Just Married' spelt cheekily across the bum… ;o)
Wednesday, July 19, 2006
Intimate advice - Barely There
News - Cool News Newsletter
Sara Lee Branded Apparel has taken the radical step of creating brassiere ads intended to inform women instead of, uh, titillating men, reports Julie Bosman in The New York Times (7/15/06). "Victoria's Secret has had success owning seksy, and I think there's a certain segment of the population that wants a seksier bra," says Rob Schapiro, creative director of the Martin Agency, which created the new campaign for Sara Lee's Barely There brand. He adds: "...We realized that a large segment of the population is concerned about how she looks in her bra while actually wearing clothing." And so the ads are were designed "to take the place of a gimlet-eyed girlfriend -- someone who will matter-of-factly tell you that your strap is showing, or that a lacy bra has no place under a shirt made of thin fabric."
The campaign sends its message using a "before-and-after" construct, "with two bras side-by-side that illustrate the result of an ill-chosen bra. On the left is a bra that is bumpy or misshapen (labeled 'There'). On the right, a bra with a monochromatic background ("Barely There.") The 'There' bras are adorned with objects that signify bumps, ridges and other bra-related problems. (The objects the Martin Agency ... dreamed up include headlights, Jiffy Pop, pine cones and pointy pink-drink umbrellas)." It is indeed a far cry from Victoria's Secret, devoid of "slinky body parts and ... stiletto heels." It's also a departure for Barely There, "which in the past has subscribed to the standard formula of women's underwear advertising."
Referring to the status quo, Tolli Love, Barely There's vp of marketing comments: "Men are attracted to that type of advertising ... I think there's a perception that with intimate apparel, seks sells, and then women, to, are unfairly grouped into that category." Even Wonderbra seems to have grasped the concept, replacing "in-your-face" ads featuring a lot of "you-know-what," with relatively more subtle approaches, such as "a restaurant full of men staring straight ahead, at a woman who is not in the picture." Whether Barely There's practicality pitch succeeds remains to be seen, but it does seem well, um, supported: "By some estimates, as many as 85 percent of the female population" is "wearing ill-fitting bras."
Sara Lee Branded Apparel has taken the radical step of creating brassiere ads intended to inform women instead of, uh, titillating men, reports Julie Bosman in The New York Times (7/15/06). "Victoria's Secret has had success owning seksy, and I think there's a certain segment of the population that wants a seksier bra," says Rob Schapiro, creative director of the Martin Agency, which created the new campaign for Sara Lee's Barely There brand. He adds: "...We realized that a large segment of the population is concerned about how she looks in her bra while actually wearing clothing." And so the ads are were designed "to take the place of a gimlet-eyed girlfriend -- someone who will matter-of-factly tell you that your strap is showing, or that a lacy bra has no place under a shirt made of thin fabric."
The campaign sends its message using a "before-and-after" construct, "with two bras side-by-side that illustrate the result of an ill-chosen bra. On the left is a bra that is bumpy or misshapen (labeled 'There'). On the right, a bra with a monochromatic background ("Barely There.") The 'There' bras are adorned with objects that signify bumps, ridges and other bra-related problems. (The objects the Martin Agency ... dreamed up include headlights, Jiffy Pop, pine cones and pointy pink-drink umbrellas)." It is indeed a far cry from Victoria's Secret, devoid of "slinky body parts and ... stiletto heels." It's also a departure for Barely There, "which in the past has subscribed to the standard formula of women's underwear advertising."
Referring to the status quo, Tolli Love, Barely There's vp of marketing comments: "Men are attracted to that type of advertising ... I think there's a perception that with intimate apparel, seks sells, and then women, to, are unfairly grouped into that category." Even Wonderbra seems to have grasped the concept, replacing "in-your-face" ads featuring a lot of "you-know-what," with relatively more subtle approaches, such as "a restaurant full of men staring straight ahead, at a woman who is not in the picture." Whether Barely There's practicality pitch succeeds remains to be seen, but it does seem well, um, supported: "By some estimates, as many as 85 percent of the female population" is "wearing ill-fitting bras."
Monday, July 17, 2006
One to watch Ophelia Fancy
Watch this space with Ophelia Fancy as we love the fabulous scrumptious fancy knickers created with a eclectic fusion of new fabrics and vintage trimmings. Ophelia Fancy label is the brainchild of Brighton-based design duo Stevi Jelbart and Emma Sandham-King. The range won its creators the individual Designers Award at Swatch Alternative Fashion Week this year.
If you want to know more visit www.myspace.com/opheliafancy
The official website is undevelopment at www.opheliafancy.com
If you want to know more visit www.myspace.com/opheliafancy
The official website is undevelopment at www.opheliafancy.com
Scratch and sniff underwear
Scratch and sniff t-shirts were big and now Munki Munki has launched scratch and sniff boy short underwear and tank vests. Whether your chosen man is the BBQ king, handyman or mowerman (not quite Jesse Metcalfe the gardener from Desperate Housewives) but they all come with there own aroma when scratched for example mowerman smells of fresh grass when scratched.
I think a sense of humour is all-good but what happened to the little strawberries that were scratch and sniff? They smelled not of a man but gave a fruity aroma…good for both of you. I would suggest these Munki Munki scratch and sniff are something just for the ladies ;o)
I think a sense of humour is all-good but what happened to the little strawberries that were scratch and sniff? They smelled not of a man but gave a fruity aroma…good for both of you. I would suggest these Munki Munki scratch and sniff are something just for the ladies ;o)
Monday, July 10, 2006
Underwear Agent - Kate Moss
News: Britsh Glamour, UK
Kate Moss is set to make a million men's fantasies come true in four mini films for Agent Provocateur. The supermodel has already shot the X-rated footage, which includes her strutting down the street wearing only knickers and writhing about on the floor while photographers snap her from above, but it won't be unveiled until later this year. "Kate will play the mysterious lady, the scarlet woman that everyone wants to be. She looks sensational," a snoop informs the Daily Mirror. Film director Mike Figgis, who shot the saucy scenes, says: "I finally realise why people call her a supermodel. She is the only one and she is the best."
Kate Moss is set to make a million men's fantasies come true in four mini films for Agent Provocateur. The supermodel has already shot the X-rated footage, which includes her strutting down the street wearing only knickers and writhing about on the floor while photographers snap her from above, but it won't be unveiled until later this year. "Kate will play the mysterious lady, the scarlet woman that everyone wants to be. She looks sensational," a snoop informs the Daily Mirror. Film director Mike Figgis, who shot the saucy scenes, says: "I finally realise why people call her a supermodel. She is the only one and she is the best."
Tuesday, June 20, 2006
Madame V website launch
News - Lingerie Buyer, June 2006
The newly launched website from Brazilian- inspired luxury lingerie and loungewear brand MadameV is as seductive as it name suggests, enticing the user with its mission statement stating "Every woman is a thousand women..." supported by images of scantily clad women.
Four main collections are sub-divided showcasing the beautiful lingerie, this is a store front for the shops however the website is well worth a peek..
The newly launched website from Brazilian- inspired luxury lingerie and loungewear brand MadameV is as seductive as it name suggests, enticing the user with its mission statement stating "Every woman is a thousand women..." supported by images of scantily clad women.
Four main collections are sub-divided showcasing the beautiful lingerie, this is a store front for the shops however the website is well worth a peek..
Madame V website launch
News - Lingerie Buyer, June 2006
The newly launched website from Brazilian- inspired luxury lingerie and loungewear brand MadameV is as seductive as it name suggests, enticing the user with its mission statement stating "Every woman is a thousand women..." supported by images of scantily clad women.
Four main collections are sub-divided showcasing the beautiful lingerie, this is a store front for the shops however the website is well worth a peek..
The newly launched website from Brazilian- inspired luxury lingerie and loungewear brand MadameV is as seductive as it name suggests, enticing the user with its mission statement stating "Every woman is a thousand women..." supported by images of scantily clad women.
Four main collections are sub-divided showcasing the beautiful lingerie, this is a store front for the shops however the website is well worth a peek..
Thursday, June 01, 2006
Summer is strapless time..
News, Wonderbra newsletter
Tis the (Strapless) Season! Newsletter from Wonderbra landed in my inbox this morning, yes indeed it is the season to make sure your T-shirt bras and strapless bras are smooth and not turned lumpy bumpy over the test of time, ready for the summer period when the sun finally decides to shine brightly.
The strapless Wonderbra looks ok for young girls who’s bra size is not above a B but anything more and the strapeless might not be not ‘I caught you peeking’ but ‘real boobs spill out like this..’. Wonderbra have gone from using Barbie type girls to models who have been so digitally enhanced they seem like computer generated images. The boobs on these digital creations have had so much TLC in photoshop that the bosoms look fake.
Real women beware the strapless bra will not look like this unless you’re petite, for real women I would suggest the light camel bra from Marks and Spensers with nude straps, free clear straps plus it can be worn with no straps ideal for the summer wardrobe.
Tis the (Strapless) Season! Newsletter from Wonderbra landed in my inbox this morning, yes indeed it is the season to make sure your T-shirt bras and strapless bras are smooth and not turned lumpy bumpy over the test of time, ready for the summer period when the sun finally decides to shine brightly.
The strapless Wonderbra looks ok for young girls who’s bra size is not above a B but anything more and the strapeless might not be not ‘I caught you peeking’ but ‘real boobs spill out like this..’. Wonderbra have gone from using Barbie type girls to models who have been so digitally enhanced they seem like computer generated images. The boobs on these digital creations have had so much TLC in photoshop that the bosoms look fake.
Real women beware the strapless bra will not look like this unless you’re petite, for real women I would suggest the light camel bra from Marks and Spensers with nude straps, free clear straps plus it can be worn with no straps ideal for the summer wardrobe.
Tuesday, May 02, 2006
Panty Postman
News: Daily Candy
Twisted? In a bunch? Sign up for The Panty Postman’s year-long knickers delivery of Coco Ribbon’s lovely briefs and thongs. Two pairs every three months, as Coco Ribbon claims three months is the life expectancy of pants. Interesting thought... time to spring clean the underwear drawers ladies. Yes the slightly grey knickers have to go!
Twisted? In a bunch? Sign up for The Panty Postman’s year-long knickers delivery of Coco Ribbon’s lovely briefs and thongs. Two pairs every three months, as Coco Ribbon claims three months is the life expectancy of pants. Interesting thought... time to spring clean the underwear drawers ladies. Yes the slightly grey knickers have to go!
Sunday, April 09, 2006
Mintel report, key findings for underwear and hosiery markert
News - Lingerie Buyer, UK (April 2006)
Top Six retailers where consumers have brought underwear from in the last 12 months, November 2005. (Base: 2,039 adults aged 15+)

Mintel highlights one of the biggest changes since its last report in 2004 as being the polarisation in the sector led by Primark and New Look. Their growth has meant that the competition for the traditional players (department stores, M&S, BHS etc) has moved from just being the out-of-town value retailers (supermarkets and Matalan) to on the high street - right on thier doorstep.

Source NOP/Mintel.
*Underwear retailing report will be published at the end of the month by Mintel and priced at £995. It can be order over the phone 020 8606 6000. If you can wait then a copy will also be available in major libraries soon.
Top Six retailers where consumers have brought underwear from in the last 12 months, November 2005. (Base: 2,039 adults aged 15+)

Mintel highlights one of the biggest changes since its last report in 2004 as being the polarisation in the sector led by Primark and New Look. Their growth has meant that the competition for the traditional players (department stores, M&S, BHS etc) has moved from just being the out-of-town value retailers (supermarkets and Matalan) to on the high street - right on thier doorstep.

Source NOP/Mintel.
*Underwear retailing report will be published at the end of the month by Mintel and priced at £995. It can be order over the phone 020 8606 6000. If you can wait then a copy will also be available in major libraries soon.
Sunday, April 02, 2006
Delicious and sexy Catherine Kurtz's oil paintings
News - Art and Illustrators, May 2006.
Naughty but nice is the title of the artcile written about Catherine Kurtz's oil paintings. Delicous and sexy is excatly what they are here is Oh You Pretty Thing- 2005, Oil on board, 30 x 30.5 cm (inches: 11¾ x 12.)

Below is Rosebud- 2004, Oil on board, 30.5 x 30.5 cm (inches: 12 x 12.)
Naughty but nice is the title of the artcile written about Catherine Kurtz's oil paintings. Delicous and sexy is excatly what they are here is Oh You Pretty Thing- 2005, Oil on board, 30 x 30.5 cm (inches: 11¾ x 12.)

Below is Rosebud- 2004, Oil on board, 30.5 x 30.5 cm (inches: 12 x 12.)
Ellen Bell - Fantasy Pants
I came across the artist Ellen Bell at the The Rebecca Hossack Gallery (RHG). Here these is a section on underwear but the little shoes are wonderful!

Fantasy Pants 2004
1995 USA Marilyn Monroe, yellow Thai tissue paper, elastic, paper and thread
33 x 31 x 7 cm
£550.00

Fantasy Pants 2004
1995 USA Marilyn Monroe, yellow Thai tissue paper, elastic, paper and thread
33 x 31 x 7 cm
£550.00
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