National Underwear Day - Aug 9th New York

News - Fresh Pair Newsletter, USA

If you haven't heard, Freshpair is sponsoring the 4th annual National
Underwear Day, which will take place on August 9th in New York City.

On National Underwear Day, Freshpair sends dozens of models out onto the
streets of New York clad in nothing more than the hottest new styles of
men's and women's underwear from top brands. This year's official sponsors
include Puma, Wacoal, Hugo boss, 2(x)ist, Papi, Ginch Gonch, Play,
Chantelle, Le Mystere, Goddess, Freya, Fantasie, Diesel, RIPS, MagicSilk,
Men's Health magazine, Cotton Incorporated, The National Prostate Cancer
Coalition, and The Breast Cancer Research Foundation. Our underwear
ambassadors make appearance in highly visible locales, such as Times Square,
polling passersby on their choices of underwear and handing out 4,000
"freshpairs".

Over the past three years, this event has received coverage on network TV
(daytime and primetime news and entertainment shows) and is geared toward
family and tourist audiences.

Join us in Times Square from 11 to 1pm on Wednesday to get your "freshpair".