News - Telegraph.co.uk - United Kingdom
Through all its ups and downs, Marks & Spencer can at least claim to supply a large proportion of the female population with new knickers.
At the most recent count, a quarter of British women bought their underwear at M&S, although the true figure is likely to be higher.
Lingerie has always been one of the chain's best-selling lines, accounting for 20 per cent of its total clothing sales and helping to bolster the store as its womenswear turnover plummeted in the past few years.
Today, M&S launches Per Una Lingerie, an off-shoot of the label founded by George Davies in 2001. Its range couldn't be more different from the store's main collections - from the outset, girly frills and ruffles have adorned garments, and pinks have been dotted throughout.
read the article
Wednesday, September 28, 2005
Trend layered petticoats and lacy underwear!
News - Yahoo News, UK
Betty Jackson, one of the well-established designers who took part in London Fashion Week earlier this month. "Spring/summer 2006 it should be much sleeker and sharper," said Jackson, whose dresses and skirts set the scene for a summer of simple whites, blacks, maroons and greens.
As for her fashion must-have, Jackson said: "Something orange."
Flowing dresses also graced British designer Tanya Sarne's Ghost collection in London along with layered petticoats and lacy underwear.
read the article
It is time to buy petticoats, especially vintage petticoats and lace knickers although I don't really need another excuse..
Betty Jackson, one of the well-established designers who took part in London Fashion Week earlier this month. "Spring/summer 2006 it should be much sleeker and sharper," said Jackson, whose dresses and skirts set the scene for a summer of simple whites, blacks, maroons and greens.
As for her fashion must-have, Jackson said: "Something orange."
Flowing dresses also graced British designer Tanya Sarne's Ghost collection in London along with layered petticoats and lacy underwear.
read the article
It is time to buy petticoats, especially vintage petticoats and lace knickers although I don't really need another excuse..
Monday, September 26, 2005
Le Bonitas To Make Frankie Morello Lingerie
News - just-style.com, UK
Italian manufacturer Le Bonitas SpA has signed a five-year deal to make beachwear and underwear for the Frankie Morello brand.
The distribution of the collection will be initially focused on the Italian market. Le Bonitas has also recently signed a distribution agreement with a Russian company concerning the new line, Le Bonitas' president Guglielmo Muratori said.
Frankie Morello is owned by Pierfrancesco Gigliotti and Maurizio Modica who are also creative directors of the brand.
Italian manufacturer Le Bonitas SpA has signed a five-year deal to make beachwear and underwear for the Frankie Morello brand.
The distribution of the collection will be initially focused on the Italian market. Le Bonitas has also recently signed a distribution agreement with a Russian company concerning the new line, Le Bonitas' president Guglielmo Muratori said.
Frankie Morello is owned by Pierfrancesco Gigliotti and Maurizio Modica who are also creative directors of the brand.
Sunday, September 25, 2005
Belfast photographer snaps women for charity calendar
News - Belfast Telegraph
A NEW charity calendar featuring 12 breast cancer sufferers in vintage lingerie will give hope to other women battling with the disease, a Belfast photographer said today.
Pamela Shomer, who captured the women on camera for the calendar, said it was a positive celebration of their courage and beauty.
The calendar, Corsets 4 Cancer, will be available to buy from October 6 and it is hoped will raise thousands of pounds for three cancer charities.
Pamela, who studied photography at Rupert Stanley College in Belfast but now lives in London, came up with the idea of the calendar along with a friend who owns a corset shop and is also a make-up artist and hair stylist.
She said: "I visited my friend Jenny Dodson's corset shop in Brighton and the seeds for the project were sown there.
"We both know women who have had breast cancer and we decided to do something worthwhile that could combine both our talents and raise money at the same time.
Click here to read the article.
A NEW charity calendar featuring 12 breast cancer sufferers in vintage lingerie will give hope to other women battling with the disease, a Belfast photographer said today.
Pamela Shomer, who captured the women on camera for the calendar, said it was a positive celebration of their courage and beauty.
The calendar, Corsets 4 Cancer, will be available to buy from October 6 and it is hoped will raise thousands of pounds for three cancer charities.
Pamela, who studied photography at Rupert Stanley College in Belfast but now lives in London, came up with the idea of the calendar along with a friend who owns a corset shop and is also a make-up artist and hair stylist.
She said: "I visited my friend Jenny Dodson's corset shop in Brighton and the seeds for the project were sown there.
"We both know women who have had breast cancer and we decided to do something worthwhile that could combine both our talents and raise money at the same time.
Click here to read the article.
Wednesday, September 21, 2005
Pants HQ has arrived!
Passionate about underwear the site offers,
Reviews on underwear books , links to £10 off when buying lingerie, opportunity to buy underwear art or browse the Underwear Drawer , a sketchbook of underwear notes.
To view the site click here www.pantshq.com
Reviews on underwear books , links to £10 off when buying lingerie, opportunity to buy underwear art or browse the Underwear Drawer , a sketchbook of underwear notes.
To view the site click here www.pantshq.com
Patagonia looking for used underwear
News - Santa Cruz Sentinel, CA
SANTA CRUZ — Patagonia, the outdoor gear and apparel company, wants your old underwear. But not just any old underwear.
Patagonia stores across the country are collecting used Capilene undergarments for a new recycling program.
Locals are invited to drop off or mail their old Capilene garments — only those made by Patagonia — to the Patagonia Outlet, 415 River St., Santa Cruz, starting Sept. 12.
A bin will be set up in the store for customers to leave their old underwear.
"We’re hoping it’s clean," King said.
Patagonia is launching the Common Threads recycling project with Teijin, a fabric manufacturer in Japan. Patagonia is one of the first global companies to do a garment take-back recycling program, Jen Rapp, manager of public relations, said.
Making new polyester fiber from old results in energy savings and a reduction in greenhouse gasses, she said.
Click here to read the article.
SANTA CRUZ — Patagonia, the outdoor gear and apparel company, wants your old underwear. But not just any old underwear.
Patagonia stores across the country are collecting used Capilene undergarments for a new recycling program.
Locals are invited to drop off or mail their old Capilene garments — only those made by Patagonia — to the Patagonia Outlet, 415 River St., Santa Cruz, starting Sept. 12.
A bin will be set up in the store for customers to leave their old underwear.
"We’re hoping it’s clean," King said.
Patagonia is launching the Common Threads recycling project with Teijin, a fabric manufacturer in Japan. Patagonia is one of the first global companies to do a garment take-back recycling program, Jen Rapp, manager of public relations, said.
Making new polyester fiber from old results in energy savings and a reduction in greenhouse gasses, she said.
Click here to read the article.
Sunday, September 18, 2005
World's most expensive lingerie!
News - Economic Times,India times
Good things in life don't come cheap. Here, a list of some 'most expensive' things available in the market. Bizarrely exorbitant!
Most expensive bra and underwear: $15 million
In 2002, Victoria's Secret out-did all of their records and created a $15 million bra and underwear titled Red Hot Fantasy. This bra was made of red satin, 1,300 gemstones, including rubies and diamonds. Before this, they had launched a one of a kind bra and underwear set made of platinum, sapphires and diamonds. The Star of Victoria Fantasy Bra is studded with a total of more than 2,500 carats of diamonds, sapphires, and other gemstones stones. The rose and leaf motif alone on the Star of Victora is made up of 320 carats. It is still up for sale for $10 million!
Good things in life don't come cheap. Here, a list of some 'most expensive' things available in the market. Bizarrely exorbitant!
Most expensive bra and underwear: $15 million
In 2002, Victoria's Secret out-did all of their records and created a $15 million bra and underwear titled Red Hot Fantasy. This bra was made of red satin, 1,300 gemstones, including rubies and diamonds. Before this, they had launched a one of a kind bra and underwear set made of platinum, sapphires and diamonds. The Star of Victoria Fantasy Bra is studded with a total of more than 2,500 carats of diamonds, sapphires, and other gemstones stones. The rose and leaf motif alone on the Star of Victora is made up of 320 carats. It is still up for sale for $10 million!
Saturday, September 10, 2005
Goodbye Wonderbra?
Everywhere I turn there is articles on the death of the Wonderbra with
strap lines Goodbye boys (and good riddance) to Bye Bye Boys?
Has the Wonderbra really gone for good? Sales of push-up bras have plunged 10 per cent in the past year. In 1994 sales of cleavage enhancing bras grew from 10% of the bra market to massive 25-30%
The much loved “54 separates design features” of Wonderbra have it seems reached a crossroads. Some believe the bra was uncomfortable and with new versions on the market of push up bras the competition got ferocious.
Bioform bra an all day bosom enhancer designed for the larger bust by two British inventors who replaced the strictures of the Wonderbra with plastic cups.
Later came Ultimo bra with revolutionary uplifting silicone gel. (You need to be a weight lifter to pick up one of these).
Other high street stores followed and offered push-up bras meaning Wonderbra lost market share. The Hello Boys bra needs a makeover. If the crisscross on the back of the bra could be redesigned then this would be a good move, as even men know the wonder bra straps under tops. (A friend had hers pointed out while in the pub with a group of friends, quite embarrassing)
With changes the improved Wonderbra can fight back although a lot of this will be affected by fashion. While stars such as Kylie Minogue and Elle Macpherson cover up their bosoms so will the majority. With this in mind Wonderbra should revaluate the current design and pray for the resurge of the bust. Of course Love Kylie x and Elle MacPherson Intimates will have a few push up bras in their collections when the time comes.
As long as Wonderbra moves quickly, is prepared and has an outstanding marketing campaign once the cycle of fashion comes round again it might not be Goodbye boys.
Other articles:
Time to burn your Wonderbra?
Telegraph.co.uk, United Kingdom
Time to burn your Wonderbra?
Easier, UK
strap lines Goodbye boys (and good riddance) to Bye Bye Boys?
Has the Wonderbra really gone for good? Sales of push-up bras have plunged 10 per cent in the past year. In 1994 sales of cleavage enhancing bras grew from 10% of the bra market to massive 25-30%
The much loved “54 separates design features” of Wonderbra have it seems reached a crossroads. Some believe the bra was uncomfortable and with new versions on the market of push up bras the competition got ferocious.
Bioform bra an all day bosom enhancer designed for the larger bust by two British inventors who replaced the strictures of the Wonderbra with plastic cups.
Later came Ultimo bra with revolutionary uplifting silicone gel. (You need to be a weight lifter to pick up one of these).
Other high street stores followed and offered push-up bras meaning Wonderbra lost market share. The Hello Boys bra needs a makeover. If the crisscross on the back of the bra could be redesigned then this would be a good move, as even men know the wonder bra straps under tops. (A friend had hers pointed out while in the pub with a group of friends, quite embarrassing)
With changes the improved Wonderbra can fight back although a lot of this will be affected by fashion. While stars such as Kylie Minogue and Elle Macpherson cover up their bosoms so will the majority. With this in mind Wonderbra should revaluate the current design and pray for the resurge of the bust. Of course Love Kylie x and Elle MacPherson Intimates will have a few push up bras in their collections when the time comes.
As long as Wonderbra moves quickly, is prepared and has an outstanding marketing campaign once the cycle of fashion comes round again it might not be Goodbye boys.
Other articles:
Time to burn your Wonderbra?
Telegraph.co.uk, United Kingdom
Time to burn your Wonderbra?
Easier, UK
Tuesday, September 06, 2005
Samantha Mumba Steps Into Rachel Hunter's Lingerie
News - Female First, UK
Sexy Irish singer SAMANTHA MUMBA has signed up to replace RACHEL HUNTER as the spokesmodel for lingerie giants Ultimo.
The curvy star will appear in adverts for the new Per Amore range ahead of its launch later this month
Sexy Irish singer SAMANTHA MUMBA has signed up to replace RACHEL HUNTER as the spokesmodel for lingerie giants Ultimo.
The curvy star will appear in adverts for the new Per Amore range ahead of its launch later this month
Sunday, September 04, 2005
Lingerie books reviews and recommendations
Confessions of a lingerie addict by Jennifer Ashley
Description:
Addicted to buying sexy underthings from all over the world, Brenda Scott, longing to escape her pathetic existence, reinvents herself after being dumped by her fianc , unleashing her wild side and capturing the attention of a gorgeous stranger on New Year's Day.
Review:
I fell in love with Nick he sounds amazing, defiantly worth a read if you fancy a little fun with a few adorable characters and after all Brenda is a fellow lingerie addict.
4/5 ****
Confessions of a Lingerie Addict
1000 Dessous, A history of lingerie by Gilles Neret
Description:
Tracing the history of lingerie from the dawn of civilization to modern times, this illustrated text includes over 1000 photographs and historical documents.
Review:
A nice book if you want to be inspired by images, some great photography. It does take you through the decades of underwear trends. Not ideal for every coffee table as some of the images are risky. Good for inspiration or just for reference.
3/5 ***
1000 Dessous
The Story of Lingerie by Muriel Barbier and Shazia Boucher
Description:
What do the thousands of images of bras and panties on perfectly sculpted bodies that we see spread across billboards and magazines say about our society?
Many women indulge in lingerie to please men. Yet, since Antiquity, women have always kept lingerie hidden away under outer garments. Thus, lingerie must be more than erotic bait.
Authors Muriel Barbier and Shazia Boucher have researched iconography to explore the relationship of lingerie to society, the economy and the corridors of intimacy. They correlate lingerie with emancipation, querying whether it asserts newfound freedoms or simply adjusts to conform to changing social values.
The result is a rigorous scientific rationale spiced with a zestly humour. And the tinier lingerie gets, the more scholarly attention the authors believe it deserves.
Review:
Coming sooner once the book has been finished so far very good!
The Story of Lingerie
Bras by Stephanie Pedersen
Description:
From the suffragettes to the Supremes, from Marilyn Monroe to Madonna, the bra has had more impact than any other item of clothing on shaping generations of women. The evolution of the bra, from the constricting corset to the liberating Wonderbra, is laid bare in nine uplifting chapters, spilling over with juicy facts, fashion highlights and archive photos of the Hollywood divas that brought the bra to the big screen and into the hearts of men worldwide This sexy, sophisticated and, above all, fun book celebrates the bra and everything it stands for - giving girls the information, inspiration and support they need to make the most of their assets!
Review:
At last a fun history book on underwear, this small yet perfectly formed book glimpses at advertisements over the years, including underwear in films and celebrities turned lingerie designers. A little gem of a book, a pleasure to read and browse the images. This would make an interesting coffee table book and a must for anyone who loves underwear.
5/5 *****
Bras
Panties A Brief History
Description:
You can tell a lot about a lady from the panties she wears. Whether she chooses a gauzy lace thong, snug briefs or frilly bloomers is a secret insight into her character. Find out how something as simple as an undergarment became so important.
Review:
Sweet book with some interesting ideas, of lingerie and designers. How it has been featured in movies and films. A good companion to Bras book above.
4/5 ****
Panties A Brief History
Bras A Private View by Rosemary Hawthorne
Description:
A history of the bra.
Reviw:
A good start if you would like to know where the bra was invented and the basics of the product. However this book is black and white and doesn't have coloured images if that is what you require. Quite dated but facts are so makes a good reference book.
2.5/5 **
Bras A Private View
Description:
Addicted to buying sexy underthings from all over the world, Brenda Scott, longing to escape her pathetic existence, reinvents herself after being dumped by her fianc , unleashing her wild side and capturing the attention of a gorgeous stranger on New Year's Day.
Review:
I fell in love with Nick he sounds amazing, defiantly worth a read if you fancy a little fun with a few adorable characters and after all Brenda is a fellow lingerie addict.
4/5 ****
Confessions of a Lingerie Addict
1000 Dessous, A history of lingerie by Gilles Neret
Description:
Tracing the history of lingerie from the dawn of civilization to modern times, this illustrated text includes over 1000 photographs and historical documents.
Review:
A nice book if you want to be inspired by images, some great photography. It does take you through the decades of underwear trends. Not ideal for every coffee table as some of the images are risky. Good for inspiration or just for reference.
3/5 ***
1000 Dessous
The Story of Lingerie by Muriel Barbier and Shazia Boucher
Description:
What do the thousands of images of bras and panties on perfectly sculpted bodies that we see spread across billboards and magazines say about our society?
Many women indulge in lingerie to please men. Yet, since Antiquity, women have always kept lingerie hidden away under outer garments. Thus, lingerie must be more than erotic bait.
Authors Muriel Barbier and Shazia Boucher have researched iconography to explore the relationship of lingerie to society, the economy and the corridors of intimacy. They correlate lingerie with emancipation, querying whether it asserts newfound freedoms or simply adjusts to conform to changing social values.
The result is a rigorous scientific rationale spiced with a zestly humour. And the tinier lingerie gets, the more scholarly attention the authors believe it deserves.
Review:
Coming sooner once the book has been finished so far very good!
The Story of Lingerie
Bras by Stephanie Pedersen
Description:
From the suffragettes to the Supremes, from Marilyn Monroe to Madonna, the bra has had more impact than any other item of clothing on shaping generations of women. The evolution of the bra, from the constricting corset to the liberating Wonderbra, is laid bare in nine uplifting chapters, spilling over with juicy facts, fashion highlights and archive photos of the Hollywood divas that brought the bra to the big screen and into the hearts of men worldwide This sexy, sophisticated and, above all, fun book celebrates the bra and everything it stands for - giving girls the information, inspiration and support they need to make the most of their assets!
Review:
At last a fun history book on underwear, this small yet perfectly formed book glimpses at advertisements over the years, including underwear in films and celebrities turned lingerie designers. A little gem of a book, a pleasure to read and browse the images. This would make an interesting coffee table book and a must for anyone who loves underwear.
5/5 *****
Bras
Panties A Brief History
Description:
You can tell a lot about a lady from the panties she wears. Whether she chooses a gauzy lace thong, snug briefs or frilly bloomers is a secret insight into her character. Find out how something as simple as an undergarment became so important.
Review:
Sweet book with some interesting ideas, of lingerie and designers. How it has been featured in movies and films. A good companion to Bras book above.
4/5 ****
Panties A Brief History
Bras A Private View by Rosemary Hawthorne
Description:
A history of the bra.
Reviw:
A good start if you would like to know where the bra was invented and the basics of the product. However this book is black and white and doesn't have coloured images if that is what you require. Quite dated but facts are so makes a good reference book.
2.5/5 **
Bras A Private View
Thursday, September 01, 2005
Lingerie show reveals Durban to world
News - Daily News, South Africa
A dozen divine models will be showing TV audiences around the globe that Durban can compete with the best in the world.
Their Fire and Ice lingerie show tomorrow night, which is aimed at "melting the winter cold and turning people on" to local fashion, is being filmed especially for the top channel, Fashion TV.
As lingerie shows are shown more often that any other fashion on the channel, Justin Cleaver, a Durban-based former international model and the brains behind the production, knew that if he wanted to reveal what Durban had to offer, he had to stage an underwear show.
And with 10 years of international modelling behind him - he has done shows for Armani and Hugo Boss - he knows what he is doing.
He now aims to bring in international clients to use KZN locations. And he wants to uplift the city's fashion and runway image and give international exposure to local designers and models.
The lingerie show takes place at Krakatoa in the Sibaya Casino at 9pm and will bring together top South African lingerie designers for the first time: Durban's Haroun Hansrot of Hansrot Couture, in demand since showcasing his designs at recent fashion weeks, will feature his work.
Durban's Gideon, will also show off his lingerie range for the first time, and the show will open with a range by Durban's Kevin Ellis.
A dozen divine models will be showing TV audiences around the globe that Durban can compete with the best in the world.
Their Fire and Ice lingerie show tomorrow night, which is aimed at "melting the winter cold and turning people on" to local fashion, is being filmed especially for the top channel, Fashion TV.
As lingerie shows are shown more often that any other fashion on the channel, Justin Cleaver, a Durban-based former international model and the brains behind the production, knew that if he wanted to reveal what Durban had to offer, he had to stage an underwear show.
And with 10 years of international modelling behind him - he has done shows for Armani and Hugo Boss - he knows what he is doing.
He now aims to bring in international clients to use KZN locations. And he wants to uplift the city's fashion and runway image and give international exposure to local designers and models.
The lingerie show takes place at Krakatoa in the Sibaya Casino at 9pm and will bring together top South African lingerie designers for the first time: Durban's Haroun Hansrot of Hansrot Couture, in demand since showcasing his designs at recent fashion weeks, will feature his work.
Durban's Gideon, will also show off his lingerie range for the first time, and the show will open with a range by Durban's Kevin Ellis.
Wednesday, August 31, 2005
Whats on in Underwear
Septembers guide to what's on:
Lyon Mode City & Interfiliere 3rd - 5Th September.
lyon mode city
Exhibitions:
Fashionation 10th June - September 18th
Fusing the worlds of contemporary art and fashion, the show features the photography of Terry Richardson abd Philip Lorca diCorcia.
NMPFT, St Prince's Way, Bradford, BD1.
nmpft
Lyon Mode City & Interfiliere 3rd - 5Th September.
lyon mode city
Exhibitions:
Fashionation 10th June - September 18th
Fusing the worlds of contemporary art and fashion, the show features the photography of Terry Richardson abd Philip Lorca diCorcia.
NMPFT, St Prince's Way, Bradford, BD1.
nmpft
Tuesday, August 30, 2005
Hidden Secrets
Exhibition - Museum of Costume, near Dumfries
Hidden Secrets runs from 3 September until 31 October
Ladies, ever grumbled about the underwiring in your bra? Scowled because your control pants don't seem to be doing their job properly? Got upset when you realised the luxurious silk and lace camisole you splashed out on will have to be hand-washed?
The world of undergarments is filled with trials and tribulations, not to mention high expectations. When we don't want our assets pushed up and out, we want them flattened out of sight. And did I mention comfort?
Spoiled by Lycra, we 21st-century girls don't expect to have to suffer in the pursuit of physical perfection. But perhaps if we were to step - or rather, be hoisted - into the undergarments of our Victorian forebears, we'd pause before complaining about the state of our undies.
Click here to read more.
Hidden Secrets runs from 3 September until 31 October
Ladies, ever grumbled about the underwiring in your bra? Scowled because your control pants don't seem to be doing their job properly? Got upset when you realised the luxurious silk and lace camisole you splashed out on will have to be hand-washed?
The world of undergarments is filled with trials and tribulations, not to mention high expectations. When we don't want our assets pushed up and out, we want them flattened out of sight. And did I mention comfort?
Spoiled by Lycra, we 21st-century girls don't expect to have to suffer in the pursuit of physical perfection. But perhaps if we were to step - or rather, be hoisted - into the undergarments of our Victorian forebears, we'd pause before complaining about the state of our undies.
Click here to read more.
Ooh La La Senza! Lingerie chain planning to be more intimate
News - canada.com
Cash-rich La Senza Corp. said yesterday it will open about 15 more stores in Canada and add new intimate products as it builds its international brand name via 249 affiliated stores in 23 countries.
The 14-year-old La Senza, whose motto is: "We ship worldwide," now claims 37 per cent of the domestic market (age 15-29) for lingerie, sleepwear and accessories, against 11 per cent for arch competitor Wal-Mart Canada.
With openings in new "power centres," it will have more than 300 La Senza and Silk & Satin and La Senza Girl units across Canada by yearend and 260 stores operated by licensees in 27 countries, including Pakistan, Saudi Arabia and South Africa.
With problems in the U.S. out of the picture, La Senza is focusing solely on growth and market share, Irving Teitelbaum, chairperson, co-founder and CEO, told analysts yesterday.
But he is not yet ready to embrace the income trust model. Though a changeover might raise the share price with a lower tax rate that would be offered and please shareholders, the model does not fit easily with a "dynamic" specialty retailer like La Senza with international operations, he said.
"We've explored converting to an income trust as one of many options for the future," he added, "but we've so much cash we can consider strong organic growth as well as acquisitions - strictly within our sector."
Click here to read more
Cash-rich La Senza Corp. said yesterday it will open about 15 more stores in Canada and add new intimate products as it builds its international brand name via 249 affiliated stores in 23 countries.
The 14-year-old La Senza, whose motto is: "We ship worldwide," now claims 37 per cent of the domestic market (age 15-29) for lingerie, sleepwear and accessories, against 11 per cent for arch competitor Wal-Mart Canada.
With openings in new "power centres," it will have more than 300 La Senza and Silk & Satin and La Senza Girl units across Canada by yearend and 260 stores operated by licensees in 27 countries, including Pakistan, Saudi Arabia and South Africa.
With problems in the U.S. out of the picture, La Senza is focusing solely on growth and market share, Irving Teitelbaum, chairperson, co-founder and CEO, told analysts yesterday.
But he is not yet ready to embrace the income trust model. Though a changeover might raise the share price with a lower tax rate that would be offered and please shareholders, the model does not fit easily with a "dynamic" specialty retailer like La Senza with international operations, he said.
"We've explored converting to an income trust as one of many options for the future," he added, "but we've so much cash we can consider strong organic growth as well as acquisitions - strictly within our sector."
Click here to read more
Elton John to peddle saucy lingerie!
News - Female First, UK
It seems that there is more on flamboyant singer Elton John's list of things he fancies than just music, saucy supermodel lingerie!
And in a bid to promote his close friend, Elle MacPherson's scanty underwear range, he has agreed to appear in a series of racy advertisements, surrounded by a bevy of skimpily dressed voluptuous models.
So enamoured he apparently is with the project, he has even penned a story titled Rocket Girl, which will accompany the ad.
"She's faster than a bolt of lightening, but prefers to do things slowly. Rough with a thug, but beguilingly smooth... "Waitress by day, super heroine by night. Rocket Girl," Femalefirst quotes the story, as saying.
It seems that there is more on flamboyant singer Elton John's list of things he fancies than just music, saucy supermodel lingerie!
And in a bid to promote his close friend, Elle MacPherson's scanty underwear range, he has agreed to appear in a series of racy advertisements, surrounded by a bevy of skimpily dressed voluptuous models.
So enamoured he apparently is with the project, he has even penned a story titled Rocket Girl, which will accompany the ad.
"She's faster than a bolt of lightening, but prefers to do things slowly. Rough with a thug, but beguilingly smooth... "Waitress by day, super heroine by night. Rocket Girl," Femalefirst quotes the story, as saying.
Friday, August 26, 2005
Elle Macpherson - intimate stories advertising campaign
News - The Times, UK
A new style of advertising for Elle Macpherson Intimates. Macpherson had grown bored with seminaked, smouldering pictures of herself. “I’m just tired of seeing tits and arse in an ad that tells you, ‘If you wear this, you can look like this,’” she says. This time around, you can’t even see the model’s face — just the paraphernalia of her life. The viewer is left to work out the rest. It’s a far sexier way of doing things.
For each image in the campaign, Macpherson asked a contributor — Emin, Damien Hirst, Sir Elton John, comedian Sandra Bernhard and Australian songwriter Matt Ford — to write a short story. The collection makes up a special, limited-edition anthology.
Emin’s short story, is typically frank, and that was just what Macpherson wanted. “I admire Tracey’s completely honest perception of things,” she says. “She doesn’t mind putting it out there, and people sometimes find it shocking, but haven’t most of us experienced some of what she’s talking about? And aren’t honesty and rawness so much more alluring than gloss, anyway?”
Buy Elle Macpherson range
A new style of advertising for Elle Macpherson Intimates. Macpherson had grown bored with seminaked, smouldering pictures of herself. “I’m just tired of seeing tits and arse in an ad that tells you, ‘If you wear this, you can look like this,’” she says. This time around, you can’t even see the model’s face — just the paraphernalia of her life. The viewer is left to work out the rest. It’s a far sexier way of doing things.
For each image in the campaign, Macpherson asked a contributor — Emin, Damien Hirst, Sir Elton John, comedian Sandra Bernhard and Australian songwriter Matt Ford — to write a short story. The collection makes up a special, limited-edition anthology.
Emin’s short story, is typically frank, and that was just what Macpherson wanted. “I admire Tracey’s completely honest perception of things,” she says. “She doesn’t mind putting it out there, and people sometimes find it shocking, but haven’t most of us experienced some of what she’s talking about? And aren’t honesty and rawness so much more alluring than gloss, anyway?”
Buy Elle Macpherson range
Wednesday, August 24, 2005
A sad, sad Christmas with no underwear
News - Ft.com, UK
For Claus Walther Jensen, getting his hands on bras for Christmas is one of the most important aspects of running Change, a Danish lingerie chain.
That is why the director went so far as to borrow a helicopter on Monday morning to secure one of the last European Union import licences for bras.
“We had 45,000 panties in Christmas colours but their 45,000 matching bras were trapped in a warehouse,” said a relieved Mr Walther Jensen after his helicopter dash.
“Other companies are suffering. I’ve got my goods in but I don’t want to win market share this way.”
Click here to read the full article
For Claus Walther Jensen, getting his hands on bras for Christmas is one of the most important aspects of running Change, a Danish lingerie chain.
That is why the director went so far as to borrow a helicopter on Monday morning to secure one of the last European Union import licences for bras.
“We had 45,000 panties in Christmas colours but their 45,000 matching bras were trapped in a warehouse,” said a relieved Mr Walther Jensen after his helicopter dash.
“Other companies are suffering. I’ve got my goods in but I don’t want to win market share this way.”
Click here to read the full article
Tuesday, August 23, 2005
Madonna looks at taking legal action against new lingerie range
News - Digital Bulletin, UK
LONDON - Madonna, who is recuperating from a horse riding accident on her birthday last week, is to attempt to stop a new underwear brand that features images of her taken by an American photographer in 1979.
The range is called Madonna Nude 1979, based on the photos taken by Martin Schreiber, when Madonna was attempting to establish her career as a performer, and supported herself with jobs including nude modelling.
The underwear features Madonna's face on T-shirts. The range also features bras and underpants inscribed with her name, the letter 'M', and somewhat puzzlingly the words "just a virgin". The full range can be seen on the website Madonnafashion.com and is to be sold in the UK through Figleaves.com.
Click here to read more
LONDON - Madonna, who is recuperating from a horse riding accident on her birthday last week, is to attempt to stop a new underwear brand that features images of her taken by an American photographer in 1979.
The range is called Madonna Nude 1979, based on the photos taken by Martin Schreiber, when Madonna was attempting to establish her career as a performer, and supported herself with jobs including nude modelling.
The underwear features Madonna's face on T-shirts. The range also features bras and underpants inscribed with her name, the letter 'M', and somewhat puzzlingly the words "just a virgin". The full range can be seen on the website Madonnafashion.com and is to be sold in the UK through Figleaves.com.
Click here to read more
Textile quotas leave stores facing crisis
News - Guardian, UK
British retailers could face a shortage of bras, T-shirts and men's trousers because of restrictions on Chinese textile imports, a trade organisation warned today.
The British Retail Consortium blamed the introduction of a new quota system in June, which followed a surge of Chinese clothes into the EU.
Because of the new arrangements, several of the 2005 quotas are already full, meaning more than £50m of Chinese-made clothing has been blocked from coming into the UK and is being held at ports and airports across Europe, the BRC said.
Click here to read more
British retailers could face a shortage of bras, T-shirts and men's trousers because of restrictions on Chinese textile imports, a trade organisation warned today.
The British Retail Consortium blamed the introduction of a new quota system in June, which followed a surge of Chinese clothes into the EU.
Because of the new arrangements, several of the 2005 quotas are already full, meaning more than £50m of Chinese-made clothing has been blocked from coming into the UK and is being held at ports and airports across Europe, the BRC said.
Click here to read more
Sunday, August 21, 2005
Jen's fury at knicker pervert
News - The Mirror, UK
Jennifer Aniston has hired a gang of heavies to guard her film-set trailer after a pervert broke in and knicked her knickers, then flogged them on eBay.
The sexy star, filming The Break Up in Chicago with heartthrob Vince Vaughn, 35, was furious after finding someone had broken in and made off with her bras and pants.
But the 36-year-old former Friends star was horrified when her frilly smalls appeared on the internet auction site. So now her private quarters are being guarded around-the-clock.
A pal said: "Jen was really freaked out." Well, it was pretty bra-zen behaviour.
Jennifer Aniston has hired a gang of heavies to guard her film-set trailer after a pervert broke in and knicked her knickers, then flogged them on eBay.
The sexy star, filming The Break Up in Chicago with heartthrob Vince Vaughn, 35, was furious after finding someone had broken in and made off with her bras and pants.
But the 36-year-old former Friends star was horrified when her frilly smalls appeared on the internet auction site. So now her private quarters are being guarded around-the-clock.
A pal said: "Jen was really freaked out." Well, it was pretty bra-zen behaviour.
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