News - Marketing Week, UK
Andrex, which has done its best over the years to disguise what, its products are used for; by focusing on a cute puppy has sadly abandoned this blissful denial with its latest campaign.
The ads for Andrex Moistened toilet wipes features pairs of pants with the words “Are you as clean as you think you are?” emblazoned along the part of the undergarments where the sun doesn’t shine. It will be interesting to see if this campaign runs again and again…
Tuesday, June 28, 2005
Monday, June 27, 2005
Poverty Gets Short Shrift as Underwear Range Unveiled
News - Scotsman, UK
Say pants to poverty - Marchers at a massive anti-poverty rally next Saturday will get the chance to turn the other cheek to poverty by buying a new range of underwear which was unveiled today.
The Make Poverty History campaign has designed boxer shorts and hot pants for supporters not content with sporting the organisation’s white band on their wrists.
Click here to read more
Say pants to poverty - Marchers at a massive anti-poverty rally next Saturday will get the chance to turn the other cheek to poverty by buying a new range of underwear which was unveiled today.
The Make Poverty History campaign has designed boxer shorts and hot pants for supporters not content with sporting the organisation’s white band on their wrists.
Click here to read more
Friday, June 24, 2005
French Artist Designs Cow Lingerie
News - Turn to 10.com, RI
Florence Lukas designed the bovine clothing for a cow. However, the cow bras have a serious purpose. They offer support for the cow's udders, which can weigh more than 100 pounds when filled with milk. (Although cows have not had a problem for years)
The colorful lingerie was designed with the same type of lace often found in lingerie for women. Lukas was able to find models for the new lingerie in the Normandy region of France.
Click here to see the cow in underwear
Florence Lukas designed the bovine clothing for a cow. However, the cow bras have a serious purpose. They offer support for the cow's udders, which can weigh more than 100 pounds when filled with milk. (Although cows have not had a problem for years)
The colorful lingerie was designed with the same type of lace often found in lingerie for women. Lukas was able to find models for the new lingerie in the Normandy region of France.
Click here to see the cow in underwear
Thursday, June 23, 2005
Coquette's Corset Smashes Existing Sales Records
News - Fibre2fashion, India
Corset Smashes Existing Sales Records After Only 6 Months Cambridge, What do women want in their lingerie? If the incredible success of Coquette's best-selling lace over satin corset is any indication, they want exceptional style and support in their sexy lingerie.
Click here to read more
Corset Smashes Existing Sales Records After Only 6 Months Cambridge, What do women want in their lingerie? If the incredible success of Coquette's best-selling lace over satin corset is any indication, they want exceptional style and support in their sexy lingerie.
Click here to read more
Monday, June 20, 2005
New Designers starts 30th June
It’s the time for New Designers showcase once again and this year is the 20th edition of New Designers, the largest UK graduate design exhibition. The show starts on 30th June with creations from over 4,000 design graduates representing over 200 UK universities and colleges. The two-part show covers everything from lingerie, fashion, textiles and accessories to jewellery, precious metal work and glass.
PART 1: 30 JUNE - 3 JULY 2005
Contemporary Applied Arts
Ceramics & Glass
Fashion, Textiles & Accessories
Jewellery & Precious Metalwork
PART 2: 7 JULY - 10 JULY 2005
Illustration & Animation
Furniture Design
Graphic Design & Interactive Media
Product Design
Spatial Design (Architecture, Interior Design, Theatre Design & Modelmaking)
Photography
Click here to visit New Designers website
PART 1: 30 JUNE - 3 JULY 2005
Contemporary Applied Arts
Ceramics & Glass
Fashion, Textiles & Accessories
Jewellery & Precious Metalwork
PART 2: 7 JULY - 10 JULY 2005
Illustration & Animation
Furniture Design
Graphic Design & Interactive Media
Product Design
Spatial Design (Architecture, Interior Design, Theatre Design & Modelmaking)
Photography
Click here to visit New Designers website
State of undress - pilot business course
News - Lingerie Buyer, UK
Lingerie designer State of Undress is to join 17 other UK businesses across 10 different creative sectors to attend the newly formed Centre for business pilot course. A joint venture between London Business School and the University of Arts London, the course is backed by the Government in a bid to boost growth, productivity and exports of the country’s creative industries.
Companies interested in participating in courses in October 2005 and March 2006 should contact Greg Ortme at gorme@london.edu
Lingerie designer State of Undress is to join 17 other UK businesses across 10 different creative sectors to attend the newly formed Centre for business pilot course. A joint venture between London Business School and the University of Arts London, the course is backed by the Government in a bid to boost growth, productivity and exports of the country’s creative industries.
Companies interested in participating in courses in October 2005 and March 2006 should contact Greg Ortme at gorme@london.edu
Retail Week’s Retail Power List 2005
News - Google, UK
Chief executive of Ann Summers and Knickerbox, Jacqueline Gold was voted the most powerful woman in retail by Retail Week’s Retail Power List 2005. Ann Summers opened its second Spanish store in Valencia last month following a trial in Torrevieja and is unveiling its first superstore in Cardiff next month. Covering 4,000 sq ft, the new Welsh store will sell jewellery, erotic art and bedding – a first for the company – alongside its usual lingerie and sex toys.
Chief executive of Ann Summers and Knickerbox, Jacqueline Gold was voted the most powerful woman in retail by Retail Week’s Retail Power List 2005. Ann Summers opened its second Spanish store in Valencia last month following a trial in Torrevieja and is unveiling its first superstore in Cardiff next month. Covering 4,000 sq ft, the new Welsh store will sell jewellery, erotic art and bedding – a first for the company – alongside its usual lingerie and sex toys.
Sunday, June 19, 2005
Simple is the key
You know summer has arrived when wedding invitations fall through the letter box like confetti. Followed by party invites to hen nights or weekends. I read an article a few weeks ago on weddings in The Times and the article highlighted are weddings getting out of control? Quite frankly my response is yes the whole wedding scene is on a run away rollercoaster. Gone are the days of simple weddings, the girls local church and a near by pub for the reception. This was when the ceremony was the central feature of the day and the guests genuinely celebrated the couple’s future together.
Today it appears the venue is everything and guests have to pay a high price for attendance. Almost like a price ticket for the day’s event, high gift tag, travel and accommodation. Not to mention hen parties in far flung destinations. One hen game recently was for the hen to answer questions that her future husband has already answered. For wrong answers a shot was downed and for the right answers a pair of knickers were presented by each hen as a present for the honeymoon.
There will be a backlash for this huge wedding and a return to the simplicity. Once again we will celebrate the happy couples love and not the extravagant venue they have picked in a remote place. I do hope they keep the game to win knickers though, as for all those lovely knickers even I could be tempted on marriage although simplicity would rule.
Today it appears the venue is everything and guests have to pay a high price for attendance. Almost like a price ticket for the day’s event, high gift tag, travel and accommodation. Not to mention hen parties in far flung destinations. One hen game recently was for the hen to answer questions that her future husband has already answered. For wrong answers a shot was downed and for the right answers a pair of knickers were presented by each hen as a present for the honeymoon.
There will be a backlash for this huge wedding and a return to the simplicity. Once again we will celebrate the happy couples love and not the extravagant venue they have picked in a remote place. I do hope they keep the game to win knickers though, as for all those lovely knickers even I could be tempted on marriage although simplicity would rule.
New knickers in the great outdoors
The Underwear Drawer - stories from a lingerieholic
I have just put on some new cute pink French style knickers to cover my bottom under my summer dress just encase while walking along the beach on this sunny morning my dress floats above me head. Just like Carrie in an episode of Sex in the City.
Just before I am about to leave I am half hoping the wind will gust up my light summer dress and flash the world with my new knickers…
I have just put on some new cute pink French style knickers to cover my bottom under my summer dress just encase while walking along the beach on this sunny morning my dress floats above me head. Just like Carrie in an episode of Sex in the City.
Just before I am about to leave I am half hoping the wind will gust up my light summer dress and flash the world with my new knickers…
Saturday, June 18, 2005
Jonathan Ross wanted to steal one of The Queen's bras
News - FemaleFirst, uk
Good old Jonathan Ross ;o)
Jonathan Ross has panned the royal family and said he wanted to steal one of The Queen's bras to give to listeners of his radio show. .
The star - who was made an OBE for services to broadcasting in the Queen's Birthday Honours list - told the audience he sometimes thinks Britain's royals are "ludicrous" and was going to use his upcoming trip to the palace to find competition prizes for his BBC Radio 2 show.
Click here to read the article
Good old Jonathan Ross ;o)
Jonathan Ross has panned the royal family and said he wanted to steal one of The Queen's bras to give to listeners of his radio show. .
The star - who was made an OBE for services to broadcasting in the Queen's Birthday Honours list - told the audience he sometimes thinks Britain's royals are "ludicrous" and was going to use his upcoming trip to the palace to find competition prizes for his BBC Radio 2 show.
Click here to read the article
Friday, June 17, 2005
New underwear campaign for Kotex
News - The Mirror, UK
FORMER Atomic Kitten Jenny Frost is becoming almost as successful as a model as she was in the music biz. Her stunning looks have landed her a lucrative deal with Premier Modelling Management - the home of Naomi Campbell. And now we can reveal the 26-year-old singer has been hand-picked by top fashion designer Julien MacDonald to be the face of his new underwear campaign for Kotex.
A source says: "Julian thinks Jenny has been one of the most exciting girls in the charts.
"He says she's very sexy with a great look. Jenny's spent the past week being measured up by Julien and his team and they're putting the final touches to the range at the moment."
Click here to read more
FORMER Atomic Kitten Jenny Frost is becoming almost as successful as a model as she was in the music biz. Her stunning looks have landed her a lucrative deal with Premier Modelling Management - the home of Naomi Campbell. And now we can reveal the 26-year-old singer has been hand-picked by top fashion designer Julien MacDonald to be the face of his new underwear campaign for Kotex.
A source says: "Julian thinks Jenny has been one of the most exciting girls in the charts.
"He says she's very sexy with a great look. Jenny's spent the past week being measured up by Julien and his team and they're putting the final touches to the range at the moment."
Click here to read more
Ann Summers targets Father's Day gift shoppers
News - Marketing, UK
LONDON - Ann Summers is running a risque Father's Day promotion directed at mothers who buy their partner a present on behalf of their children.
Called "How's yer Father's Day", the activity is based on the assumption that many mothers buy socks and jumpers on behalf of their young children.
According to its own research, the retailer claims 99% of fathers would rather have sex than a traditional Father's Day present.
Products such as massage oil will be ticketed with the line 'Sex not socks.' The window display will also be used to highlight the promotion
Click here to read more
LONDON - Ann Summers is running a risque Father's Day promotion directed at mothers who buy their partner a present on behalf of their children.
Called "How's yer Father's Day", the activity is based on the assumption that many mothers buy socks and jumpers on behalf of their young children.
According to its own research, the retailer claims 99% of fathers would rather have sex than a traditional Father's Day present.
Products such as massage oil will be ticketed with the line 'Sex not socks.' The window display will also be used to highlight the promotion
Click here to read more
Monday, June 06, 2005
To get rid or not to get rid...?
The Underwear Drawer - stories from a lingerieholic
Losing Brad Pitt as your husband would be bad enough but feeling you had to give away your beautiful lingerie that takes a strong woman. According to Bosh –
New York ,USA that is exactly what Jennifer Aniston has done along with her jewellery and bed linen.
If rumours are true and Brad is with Angelina Jolie then good riddance to him and giving away the lingerie is a great healing step. Even a lingerieholic like me has standards and would get rid.
Can you imagine if you finally move on and things are getting heated with the new man in your life as the mood takes you both your clothes are coming off. As you get down to your underwear you suddenly realise they were a sexy present from your ex husband that would have to be a huge turn off.
Out with the old underwear, and in with the new lingerie wardrobe of sexy goodies.
Losing Brad Pitt as your husband would be bad enough but feeling you had to give away your beautiful lingerie that takes a strong woman. According to Bosh –
New York ,USA that is exactly what Jennifer Aniston has done along with her jewellery and bed linen.
If rumours are true and Brad is with Angelina Jolie then good riddance to him and giving away the lingerie is a great healing step. Even a lingerieholic like me has standards and would get rid.
Can you imagine if you finally move on and things are getting heated with the new man in your life as the mood takes you both your clothes are coming off. As you get down to your underwear you suddenly realise they were a sexy present from your ex husband that would have to be a huge turn off.
Out with the old underwear, and in with the new lingerie wardrobe of sexy goodies.
Friday, June 03, 2005
Is it a UFO, is it a space ship, not its pants!
News - The Sun, UK
CROP a load of this — a giant pair of Y-FRONTS that mysteriously appeared in a cornfield.
UFO nuts were left panting over the spectacle in Stanton St Bernard, Wilts.
But they were left disappointed when crop circle experts said it was actually the work of human pranksters — and not a briefs encounter of the third kind.
Click here to see the image
CROP a load of this — a giant pair of Y-FRONTS that mysteriously appeared in a cornfield.
UFO nuts were left panting over the spectacle in Stanton St Bernard, Wilts.
But they were left disappointed when crop circle experts said it was actually the work of human pranksters — and not a briefs encounter of the third kind.
Click here to see the image
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